The rapid growth of e-commerce and industry innovation underpinned by revolutions in open banking, apps and blockchain has led Europe to evolve into a hotbed of e-commerce promise. The leading e-commerce platforms of today are mostly open source and cloud-hosted while featuring a host of free tools and sleek customization options. In line with the need to offer personalized experiences, most of the popular e-commerce websites are honing in on multiple characteristics including location, age, gender and other demographics, which would create the most accurate, highest converting experience for each individual visitor.
To provide seamless, personalized experiences, e-commerce solution providers have come up with AI-powered omnichannel retail software and e-commerce solutions for businesses. Alongside, the mobile screen has emerged as the shopping window of the 21st century as mobile and consumer e-commerce start-ups rewrite the rules of business. This, coupled with powerful advances in data, analytics and app development, has transformed the customer-brand relationship.
Among these constantly evolving features in e-commerce, commercial organizations need to gain a better grasp of industry dynamics, and find the perfect combination of business model and ecommerce platform to offer the best customer support. In an era where technology is helping overcome challenges, we assist CEOs and CIOs in finding the right e-commerce solution for their enterprise, providing the insights into how to use these solutions to manage every aspect of how they connect with consumers while taking advantage of advances in technology to work faster, leaner and more intelligently.
We present to you Retail CIO Outlook Magazine’s “Top 10 E-commerce Solution Providers in Europe – 2019.”